Google

Better SEO on Google search engine thanks to entities (and structured data)

Google being a semantic search engine, it relies heavily on entities. Here’s how to optimize your entity-based SEO, with advanced use of structured data.

Negative SEO: what to do?

Every website can receive negative SEO attacks. Fortunately, Google is here to help you report attacks and fix them.

As you can see, there are many ways to reduce the risk. Finally, note thatthe better your SEO will be, the more chances you have to arouse the greed of your competitors and hackers. It is therefore important to remain vigilant and to be informed at all times.