Campaigns in fleeting times
Communication is much faster today than it was 15 years ago. Social media is spreading news and information at a
How to increase content performance with targeted visual design
Design helps to achieve strategic and operational goals. I will show you what contribution visual design can make using the
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Why marketing automation needs good content
If you use content marketing, inbound marketing and marketing automation together and coordinate them, you can tap the new potential.
How-to: How to use user generated content effectively for your campaign
There are many reasons for integrating user-generated content. With these tips, your followers will soon create content for the next
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Why politicians shouldn't block followers
Just one click. The critical Twitter follower is blocked and never annoying again. Politicians also use this social media function.
Everything will be fine. No really. Believe me
” The future is private “, Mark Zuckerberg announced at the opening of the Facebook developer conference F8, and the applause was muted.
Selfies in front of war ruins: influencers discover Syria – and find many things beautiful
Xavier sits in the back seat of a car and speaks to the camera: “The border crossing was surprisingly easy.”
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Content marketing: this is how you get your texts to the point
It can never hurt, but with some texts, it is vital to be able to get to the point. If
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1.5 million followers and yet not real: How virtual influencers work
The top luxury brands have already discovered virtual influencers for themselves. It is high time that SMEs and online retailers also deal
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These are the e-commerce trends for 2020
Online trade is booming – and is increasingly outclassing floor trading. But only if e-commerce changes can it meet customer
Top 5 Social Media Forecasts 2020: What Can We Expect Next Year?
2019 is coming to an end – and therefore, an exciting year for social media. But what can we expect
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Why the Iranian government is following Instagrammer
Four Instagram stars were arrested earlier this year. What that means for the young protest in Iran. A young woman shuffles
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How Tiktok monitors its users
Jokes, dance steps, funny movies: The video platform Tiktok is currently a hit, especially among young people. According to an internal document, around
Marketing trends 2020: From programmatic advertising to moving images
What is the future of online marketing? Which trends will accompany us in 2020? It is already apparent that it
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Facebook is said to have deliberately induced children to spend money in online games
Minors unintentionally spent a lot of money in online games – Facebook even enforced this practice, as was revealed in
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Putin allegedly still uses Windows XP
Many employees know this: the operating system, in many cases Windows, is significantly older on the company computer than on
I hate this internet!
I hate this Internet »- that’s the name of a book by the American writer Jarett Kobek, which was published
No authority in the world masters the social media universe as well as NASA
Foreign galaxies, fascinating pictures of the moon and singing ISS astronauts: the space agency Nasa reaches millions of people every
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Those who are said dead live longer: What about Snapchat?
Snapchat was once a significant Facebook challenger. Then Mark Zuckerberg started the copier and cloned all successful formats. But what
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On-page SEO: How to write optimally for Google
Website operators, web designers and sometimes even SEO professionals waste a lot of money with expensive link building and search
Facebook for Autocrats
Facebook is tough on disinformation, its bosses in Silicon Valley say. Sounds good, but it’s not quite right: the social
The ringing tills never ring any sweeter: is your online shop ready for Christmas business?
There are quite a few online shops that realize the majority of their sales during the Christmas season. Almost everyone
Social media marketing 2020: trends, recommendations & wishes
Social media marketing and social networks, in general, are very fast-moving. New social networks are coming, most of them disappear
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Content Marketing: what are the keys to a successful content strategy?
The critical success factor is the quality of the content offered. Even if the expression is often used wrongly and
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Christmas Marketing Campaigns 2019
With their Christmas campaigns, brand manufacturers and retailers are slowly turning into the home stretch. A look at the advertising
TikTok flooded by Scam: Fake accounts and sexual content are multiplying rapidly
The steady growth of TikTok also attracts scammers who seek to benefit from the content of others and to get
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Facts and figures: This is the status quo of the digital world
A report publishes a worldwide overview of social trends and user numbers. We give insight. © NASA – Unsplash The Digital 2019 on Q3
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Email Marketing Trends: Support for the Optimal Strategy 2020
In the final meters of the year, it’s time for good intentions. With these five trends in email marketing, you
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10 lessons I learned after 1 year of blogging
Do you want to become a blogger? I was like you a little over a year ago! In December 2018,
7 common mistakes on social networks (and how to avoid them)
Social media marketing is fashionable. All companies want to make small or big. That’s understandable; the attention is on social networks. All
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10 inspiring examples of Instagram Stories (with tips and tricks to copy)
The Instagram Stories have grown incredibly amazing. In less than two years, they have reached more than 500 million active users per
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10 marketing lessons that you can learn from the big brands
Apple. Amazon. Google. What do these brands have in common? They are worth billions. That, you surely know it. I
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Content Marketing: 6 original ways to reuse your content (and gain visibility)
Producing content is an endless task. You know it’s essential for your business/person, but you always feel compelled to produce
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Web writing: Fundamentals and upcoming changes
Web writing is critical, especially for the natural referencing of a website. It is also essential to provide a good user
What is influence marketing and how can you profit from it?
Influence marketing or marketing influence quickly found a place among the levers helping companies gain visibility, notoriety and sales development.
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Participatory marketing and community management for a real commitment
As brands get closer to consumers, participatory marketing and community management can come together to create real engagement. When brands
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The life of the content: How to optimize and increase it?
The content has a lifetime, but do you know that you can optimize it and increase it when you do
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The community manager meets his community
A community manager is not just behind a screen and a keyboard! The community management of ground also offers itself
What visibility strategy does the influencer blogger offer to brands?
In terms of influencer marketing, several profiles can be used, including influencer bloggers. In the first place, we have the influencers who use Instagram
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Should the community manager create and manage a blog?
Many community managers ask themselves whether it is necessary or not to keep a blog. Let’s try to answer it
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The 5 lessons of content marketing Netflix teaches us
Unless you live in a cave, I’m sure you’ve already heard about Netflix. The attractive price of the subscription, the
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SEO: 6 strong trends for 2020
If you have a website or a blog, and you want to continue to increase the visibility of the latter,
How To Turn Your Instagram Into An E-Commerce Store?
The majority of social networks and Instagram, in particular, offers the opportunity to build brand awareness and engage with customers in real-time. In
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How to create a digital strategy for your website?
What is a digital (global) strategy? How to create one for its website to increase its visibility, its traffic, its sales,
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No more excuses: Use App Shop and Retargeting to raise new sales potential
Can companies use apps shops to increase their conversions and polish their ecommerce status? These approaches help further. Mobile commerce is
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3 Logical Steps to Quit Your Job and Live Your Business
It is often misunderstood that starting a business and being successful means leaving everything and starting full time overnight. However,
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Rich in your words: good writing guide at the time of saturation of information
Do you want to live in your pen? Do you dream of opening a blog? You are an entrepreneur and
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Ecommerce: 7 tips to boost sales through the homepage
The home page is, without a doubt, the most crucial page of an online store. It has the power to
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The 4 common mistakes of bloggers
It’s been 15 hours you’ve been writing, editing, formatting and editing your blog article c ****. You are at a
Creating an Online Course: The Best 7 Tips for Starting
From the perfect provider to the best pricing – there are a few aspects to consider when creating an online
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