Unless you live in a cave, I'm sure you've already heard about Netflix.The attractive price of the subscription, the absence of advertising as well as the possibility to watch movies and series wherever you are are all advantages that have made the reputation of this video platform.But it is primarily the content itself that is continuously increasing the popularity … [Read more...] about The 5 lessons of content marketing Netflix teaches us
Marketing
SEO: 6 strong trends for 2020
If you have a website or a blog, and you want to continue to increase the visibility of the latter, it is evident that you will have to keep your efforts in terms of SEO.However, because the web is continually evolving, some practices in 2020 will have more or less impact than in 2019 on your SEO.Customizing the content is also putting forward a privileged relationship … [Read more...] about SEO: 6 strong trends for 2020
How To Turn Your Instagram Into An E-Commerce Store?
The majority of social networks and Instagram, in particular, offers the opportunity to build brand awareness and engage with customers in real-time.In addition to being a showcase for your products, the social image and video sharing network is one of the most effective solutions for converting passive buyers into active customers.Because consumers are more engaged … [Read more...] about How To Turn Your Instagram Into An E-Commerce Store?
How to create a digital strategy for your website?
What is a digital (global) strategy? How to create one for its website to increase its visibility, its traffic, its sales, its online presence etc ... What is it and what are the steps to develop it?What is a digital (global) strategy?The digital strategy is generally linked to all actions or action plans implemented, to communicate via the internet and through … [Read more...] about How to create a digital strategy for your website?
3 Logical Steps to Quit Your Job and Live Your Business
It is often misunderstood that starting a business and being successful means leaving everything and starting full time overnight. However, the experience of entrepreneurs who succeed in living their business shows us that it is quite the opposite.According to Patrick McGinnis, author of The 10% Entrepreneur, most of the successful entrepreneurs in their … [Read more...] about 3 Logical Steps to Quit Your Job and Live Your Business
Ecommerce: 7 tips to boost sales through the homepage
The home page is, without a doubt, the most crucial page of an online store. It has the power to propel sales, but if it is not strategically designed, it can also hurt the business much. To prevent this from happening, we must use different techniques and tips to create it so that it is effective. This page is responsible for creating an excellent first impression for … [Read more...] about Ecommerce: 7 tips to boost sales through the homepage
The art of convincing: from Aristotle to Facebook
Have you ever had a very long discussion with someone with whom you had a profound disagreement, whether it was politics, religion or a simple dispute? To put forward your point of view, you have put forward what you believe to be the element par excellence to demonstrate the superiority of your reasoning: an argument.The stronger your argument, the more you expect the … [Read more...] about The art of convincing: from Aristotle to Facebook
Creating an Online Course: The Best 7 Tips for Starting
From the perfect provider to the best pricing - there are a few aspects to consider when creating an online course. These are the seven best tips for starting.Probably online biggest revolution in our education system: online courses. Whether for students or adults, there is now a vast range that serves a variety of topics. Many marketers also rely on an online course to … [Read more...] about Creating an Online Course: The Best 7 Tips for Starting
Vertical Videos: When will advertisers finally take advantage of their potential?
TikTok, Instagram and Co. are driving the vertical video boom. It's high time that advertisers get involved in this format.While not long ago devices with the broadest possible 16: 9 screens were the measure of all things, our video consumption preferences have now literally turned - making high-profile videos the best example of the rapidly evolving technology … [Read more...] about Vertical Videos: When will advertisers finally take advantage of their potential?
So you use Micro Moments effectively through snackable content
Anyone who recognizes Micro Moments and assigns them correctly can respond optimally to the needs of their customers. But what exactly are micro moments?In a fast-moving and mobile age, where every potential customer is likely to be a smartphone user, every "little moment" has to be captured and used literally. Being exposed to the constant flow of … [Read more...] about So you use Micro Moments effectively through snackable content
