Upload an Instagram story quickly, prepare the Facebook post for the winter sale that starts at the weekend, answer direct messages from customers… .ach, and then the new event flyer has to be added to the website. Puuuuh ... it will be nothing during the day-to-day business! Who is familiar with this scenario?Retailers, small businesses, and the self-employed in … [Read more...] about 8 creative tips for more routine & structure in your social media content planning
Marketing
Dark Social – How do I use something that I can’t measure?
Why you can't trust direct trafficTo analyze and measure success in online marketing, you need web analysis. It is not only a fundamental building block in Google Analytics to differentiate access, behavior, and conversions according to the acquisition channels. The way someone came to their website is a crucial distinction.They are usually visualized as a pie chart. … [Read more...] about Dark Social – How do I use something that I can’t measure?
Online sales: 5 tips for more new customers
Hardly any area has changed the advent of the Internet as much as sales. If you used to call your insurance advisor and make an appointment, insurance companies are now transparently compared online and taken out directly on the PC. Online sales have fundamentally changed the way transactions are secured.But not everything that works in classic H2H (Human 2 human) sales is … [Read more...] about Online sales: 5 tips for more new customers
Unique selling point: The ultimate guide on how to find your USP
The success of a company depends on many factors: A right product or useful service, a perfect online presence, and numerous marketing measures - but none of this is as important as a clear "Unique Selling Proposition (USP)". Companies that stand out from the competition can increase - but the path to unique status is no easy one.Almost every entrepreneur has … [Read more...] about Unique selling point: The ultimate guide on how to find your USP
Looking for an SEO strategy to be more visible and increase your traffic?
You are on the right site. We tell you everything.However, I must warn you that an SEO strategy is not easy, glamorous, and fast.This is not the only bad news, and you have to work hard if you want results from your internet SEO strategy on Google!I know most people have left this article because any sign of hard work frightens … [Read more...] about Looking for an SEO strategy to be more visible and increase your traffic?
Why use WordPress? Here are 10 good reasons
If you’re wondering why to use WordPress, you’re in the right place. Reflecting on this question means that you have at least researched WordPress or heard about it from a friend or colleague. But that does not mean that you have weighed the pros and cons or that you have thoroughly checked the features.Therefore, we would like to analyze the benefits of using … [Read more...] about Why use WordPress? Here are 10 good reasons
Comparative CMS: Joomla vs WordPress, which one to choose?
In the world of CMS, the choice can sometimes be challenging. Their performances, although they may differ, remain broadly in line with the expectations of most projects. Let’s put CMS in parallel :WordPress and Joomla were born in the early 2000s, from the free world, with open source code , they both benefit from the work of … [Read more...] about Comparative CMS: Joomla vs WordPress, which one to choose?