Freelancers work wherever and whenever they want: what sounds fantastic at first glance reveals some pitfalls at second glance. When the boundaries between professional and private are blurred so much, many self-employed find it challenging to find the work-life balance. 1. What must, what can? - Set prioritiesFor freelancers, the actual job in the field is often only … [Read more...] about 11 suggestions for a better work-life balance as a freelancer
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How cybercriminals are now exploiting corona fear
Capture computers, steal passwords, extort money: criminals exploit the hectic reactions to the corona crisis. Newcomers to home offices are particularly at risk.Not only the average European medium-sized company - even the large companies in Silicon Valley are struggling with problems when changing their work under pandemic conditions. Another branch, on the other hand, … [Read more...] about How cybercriminals are now exploiting corona fear
Negative reviews – how to deal with bad online reviews
Everyone knows them - bad reviews on the Internet. A catastrophe for the entrepreneur, a pessimism for potential customers, to change the purchase decision at short notice.Whether legitimate or unjustified, negative reviews hurt and can often be harmful. In general, online reviews have become increasingly important in recent years. Not only to decide to buy potential … [Read more...] about Negative reviews – how to deal with bad online reviews
What is tangential content and how does this content strategy help me?
"Oh, you have this and that problem? This could be solved by chance with our product!" This summarizes a large part of the content that many companies still seem to think is unbeatable. However, if you stick with this strategy, you will not be able to keep up with those competitors who have already discovered tangential content.You can find out what that is, how … [Read more...] about What is tangential content and how does this content strategy help me?
Why politicians shouldn’t block followers
Just one click. The critical Twitter follower is blocked and never annoying again. Politicians also use this social media function. Can you do that?I block those who don't agree with me on social media. Politicians always act according to this motto. Can you do that? One who is not allowed to do this is US President Donald Trump. This was decided by a New York court and … [Read more...] about Why politicians shouldn’t block followers
Why the Iranian government is following Instagrammer
Four Instagram stars were arrested earlier this year. What that means for the young protest in Iran.A young woman shuffles across the floor with her new sneakers, tank top and platinum blonde hair to electronic music. It is not clear whether she is dancing on a roof or in a courtyard. After a few seconds, she holds a poster in the camera: a poster by Iranian President … [Read more...] about Why the Iranian government is following Instagrammer
Facebook is said to have deliberately induced children to spend money in online games
Minors unintentionally spent a lot of money in online games - Facebook even enforced this practice, as was revealed in a lawsuit.Facebook is said to have systematically persuaded minors to spend money on online games for years, and their parents subsequently refused to refund them to generate more profit. In individual cases, this involves several hundred or even … [Read more...] about Facebook is said to have deliberately induced children to spend money in online games
I hate this internet!
I hate this Internet »- that's the name of a book by the American writer Jarett Kobek, which was published in 2016. And I have to admit I haven't read it. I no longer have time to read books; after all, I'm wasting my time online.I hate this Internet. I just stole that sentence even though I didn't yet read the book, but that's okay. In the internet age, you can take … [Read more...] about I hate this internet!
No authority in the world masters the social media universe as well as NASA
Foreign galaxies, fascinating pictures of the moon and singing ISS astronauts: the space agency Nasa reaches millions of people every day on its social media channels. Behind this is a sophisticated strategy that arouses our curiosity for space and appeals to new target groups.When Neil Armstrong was the first person to step on the moon on July 21, 1969, around 600 … [Read more...] about No authority in the world masters the social media universe as well as NASA
Those who are said dead live longer: What about Snapchat?
Snapchat was once a significant Facebook challenger. Then Mark Zuckerberg started the copier and cloned all successful formats. But what about the messenger with the little ghost in the logo today? Is the platform still worth it? An analysis.Snapchat started in 2011 as a free instant messenger for pictures and videos with the ambitious goal of being different from the … [Read more...] about Those who are said dead live longer: What about Snapchat?