Agencies and consultants increasingly recommend setting up marketing projects on Amazon's Alexa, Google Assistant & Co. Such activities and the effort for them (in the form of money and working time) only make sense if they also contribute to the success of the brand and company. Whether this is even possible and how exactly to proceed is shown in this article based on … [Read more...] about “Alexa” and ” O. k. Google ” How can I achieve marketing success with you?
Backlink audit – this is how it works!
How can you create your link portfolio? What do you have to pay particular attention to when evaluating or assessing? And what about the disavow file for Google?If you want to have your backlinks under control, you have to deal with the topic of backlink audits. Purpose of the backlink auditA backlink audit is a larger or smaller matter depending on the number … [Read more...] about Backlink audit – this is how it works!
Successful With SEO KPIs – What Is Really Important?
There are now many key performance indicators or KPIs for short that are used for a wide variety of areas. For this reason, there are, of course, also for SEO key indicators, which should evaluate the achievement of goals. But which of them are fundamental and relevant? You can find out here.What is SEO, KPIs?KPIs are indicators that are used to determine whether and … [Read more...] about Successful With SEO KPIs – What Is Really Important?
Increase the satisfaction of your website visitors with usability
Usability consists of the English words "to use" and "ability for ability". It thus describes the usability or quality of a website. Usability, therefore, ensures that your website visitors can quickly get to the content of the page they want to see without any problems. So it is about the most intuitive use of your page by the user. The following components are … [Read more...] about Increase the satisfaction of your website visitors with usability
David vs. Goliath: 7 reasons why you should start with inbound marketing now
Large companies initially dominated the marketing world.If you had a big budget, you could buy your prospects' attention. Either you were one of the big ones, or you didn't hear. But this traditional pattern breaks. The Goliaths are losing attention.New technologies have fundamentally changed buying behavior. Marketing then changed, and inbound … [Read more...] about David vs. Goliath: 7 reasons why you should start with inbound marketing now
SEO text: our approach to more visibility, traffic and success in 9 steps
The all-in-one entry: Here, you get all the essential basics for writing or having SEO texts written yourself.Are you looking for an all-in-one entry into SEO text? Would you like to write SEO texts yourself or have successful SEO texts written? I will give you an overview of what is essential, a definition and detailed step-by-step instructions for creating SEO … [Read more...] about SEO text: our approach to more visibility, traffic and success in 9 steps
In France, the Covid app threatens to flop, in the UK it is a long time coming. The cases show: Without Apple and Google it will be difficult
London and Paris rely on their approaches to the Corona apps. Now France is struggling with low user numbers, and the British will get their app in the autumn at the earliest, if at all.The joy didn't last long. On June 3, one day after France launched its StopCovid contact tracing app, the State Secretary for Digital, Cédric O, was satisfied. Six hundred thousand people … [Read more...] about In France, the Covid app threatens to flop, in the UK it is a long time coming. The cases show: Without Apple and Google it will be difficult
7 Linkbuilding Myths Debunked – A Beginner’s Guide to SEO Bridge Building
Anyone interested in search engine optimization (SEO) and wants his side in the search results is very far above, and sooner or later, the topic link building . Link building has almost 8 million effects in Google search. If you don't feel like clicking through the mass of information and looking for an excellent introduction to link building, you've come to the right … [Read more...] about 7 Linkbuilding Myths Debunked – A Beginner’s Guide to SEO Bridge Building
Search terms Google – How to generate traffic with the right keywords
"If you search, you will find" - this saying applies not only to everything in life but of course also to the Internet. This lesson is particularly important when it comes to your website. Because your potential customers should find you or your company, whom they carry out a search query that deals with your core business. The noise is loud on the Internet - you will encounter … [Read more...] about Search terms Google – How to generate traffic with the right keywords
SEO for Online Shops – The Monster FAQ!
You have an online shop, and you have questions about SEO? Then you are right here! Welcome to the Monster FAQ on SEO for Online Shops.Basic questionsIf you already know your way around, feel free to skip these questions. But I tried to shed some light on aspects that not everyone knows. Maybe there is something for advanced users too!How does search engine … [Read more...] about SEO for Online Shops – The Monster FAQ!
