In the founding scene, many terms circulate, forming their language. We've put together the most important ones for you in our startup ABC so that you can get started right away and get on with your business partners right away.AAcceleratorAn accelerator is a program that includes mentoring, training, and usually a "demo day" where companies pitch their ideas to … [Read more...] about The most important terms of the start-up scene at a glance
Digital Marketing
Do you need YouTube as the founder?
YouTube has become the second-largest search engine in the world. No wonder considering the sheer mass of content: 400 hours of video footage are uploaded to YouTube every minute. Is it worth it at all to become active as founders there? Short answer: yes. Here are a complete explanation and a five-tip tutorial that lets you get started on YouTube right away.What YouTube … [Read more...] about Do you need YouTube as the founder?
What makes a good Kickstarter campaign? Top examples and flops
Many thousands of campaigns have already been successfully financed through Kickstarter, and more failed. But what makes a good campaign? And why are others not successful? We show you this with five business ideas.Top: Extremely successful Kickstarter campaignsSome ideas come so well to Kickstarter that the initiators can surpass their self-imposed goals. So also … [Read more...] about What makes a good Kickstarter campaign? Top examples and flops
Edible earwax and scary apps – ideas for Halloween
Although the home of Halloween is in Ireland and the US, more and more people around the world are paying homage to the Celtic funeral feast and taking to the streets dressed in spooky costumes on October 31st. We also like to scare ourselves, which is why we went in search of gruesome (and crazy) business ideas.Our favorites: scary and crazy business ideasThere is … [Read more...] about Edible earwax and scary apps – ideas for Halloween
The cycle of life and more: business ideas from the USA
Once again, we turn our eyes to the excellent start-up nation, the United States of America. From there, many a hot or cold - keyword cold brew - the trend has been spilling over to Germany. To see what novelties, gadgets, and business models, you can look forward to in the future, today, we present four business ideas from the US.Green Piñata Toys - rent children's … [Read more...] about The cycle of life and more: business ideas from the USA
Senior Entrepreneurship: Examples + 7 tips for starting in old age
Can reason only young people? Are you kidding me? Are you serious when you say that! Senior Entrepreneurship is a movement that is growing worldwide and shows: Even in "older" age can be with our 7 steps, a startup from the baptism. How this works and where the hurdles for the so-called Late Bloomers are, is shown in our Quick Guide.What is a senior … [Read more...] about Senior Entrepreneurship: Examples + 7 tips for starting in old age
Instagram Stories Step by Step
Meanwhile, the Instagram stories have arrived pretty much everyone and not new, but still much sought after. The function was rolled out in September 2016 and has since overtaken the competitors Snapchat in seven-league boots.Google Trends shows that the search behavior for Instagram Stories has been steadily increasing since the feature was introduced, even though the … [Read more...] about Instagram Stories Step by Step
Ok Google, how do I optimize my website for voice search?
We all use them, but nobody really thinks about exactly how it works - we're talking about language search. A feature that was in its infancy just a few years ago. Meanwhile, we quickly pull the phone and ask Google or Siri with the iPhone. Also, language assistants like Alexa or Google Home provide us with results on demand. How does it look behind the scenes? How should I … [Read more...] about Ok Google, how do I optimize my website for voice search?
Will our social media future soon be called TikTok?
While some of you might have to think of Kesha's eponymous hit of 2009 in words "Tik Tok," most of you are probably at a loss. Tik Tok - that reminds of a clock. Right! And that's precisely what she expresses, the increasingly well-known app called TikTok. Have you not heard anything from the app yet? Then it's high time!Because the platform has a lot to offer: The app is … [Read more...] about Will our social media future soon be called TikTok?
Get Twitter followers – grow fast with these tips!
Getting Twitter followers sounds simple in theory, but in truth requires perseverance and a genuine interest in the platform AND its own target audience.As on the many other social media platforms, you start as a company on Twitter at 0. But: with a little effort and interesting 'tweets,' it is quite possible to get more Twitter followers.What tips and … [Read more...] about Get Twitter followers – grow fast with these tips!