The Google image search has a high traffic potential for many websites - how target-oriented this maybe depends on the respective website offer. Search engine optimization for image rankings is mandatory, especially for websites that can illustrate their products or services particularly well with their image material.Because cleverly executed image SEO increases the number … [Read more...] about Image SEO: 11 tips for a good ranking in Google image search
Analysis of the backlink quality and optimization of the backlink profile
Overview of current and outdated evaluation criteria with tips for reducing harmful and building beneficial backlinks for search engine optimization.Over the past few years, Google has taken decisive action against artificial link building. Today a domain is no longer “strong” because it has built up a large number of backlinks. Instead, the quality of the link counts. … [Read more...] about Analysis of the backlink quality and optimization of the backlink profile
5 SEO Myths and How They Can Damage Your Ranking
Little is as fast-moving as the algorithms from Google, Bing and Co. To keep up and thus rank your content consistently well on the search engine hit lists, you have to keep track of the many facets of search engine optimization. Otherwise, the well-intentioned optimization measures will end up being detrimental to your ranking. We take a close look at 5 (mis) assumptions of … [Read more...] about 5 SEO Myths and How They Can Damage Your Ranking
How Not To: How to Get a Google Penalty in 7 Easy Steps
A few years ago, Google's penalties were still the order of the day, not only in obscure SEO fields. You'd think that nowadays, all SEOs optimize their websites cleanly and by guidelines. However, webmasters are still not sure what to do or who fall for old cheeses.Warning: This post may contain traces of irony at one point or another. Maybe he's just oozing with sarcasm, … [Read more...] about How Not To: How to Get a Google Penalty in 7 Easy Steps
Amazon recommends buying conspiracy literature so strongly
If you seek advice from the world's most potent bookseller, you will quickly find disinformation suggested. Our research shows: Amazon is a slingshot for conspiracy myths - including the corona pandemic.No bookseller in the world is as powerful as Amazon. But when it comes to serious book recommendations, Amazon is anything but top class. The platform praises conspiracy … [Read more...] about Amazon recommends buying conspiracy literature so strongly
Email marketing for beginners
What was once the sales letter is now email. Compared to the classic message, however, email marketing offers you far more advantages and freedom of design. You can address your customers and prospects much cheaper and more personalized, the wattage is lower, and the success is measurable. In this article, you will find out what is essential for you to be successful with your … [Read more...] about Email marketing for beginners
Improve Google ranking: How to reach 1st place in Google and take a top position at the top.
80% of searchers click on the top positions, on the top posts on Google, on the first place in the Google search results and the search results on page 1. In this article, you will find out what the most important ranking factors are and how you can dominate them.About half of all clicks are generated via the top positions (1st to 3rd place). The right strategy to … [Read more...] about Improve Google ranking: How to reach 1st place in Google and take a top position at the top.
7 fatal keyword optimization mistakes that are costing you your rankings
I have to admit:Keyword research doesn't sound "sexy"...But it's not as complicated or technical as you might think!Also:Keyword research is essential in search engine optimization (SEO). If you want to achieve excellent rankings on Google and Co., you can't avoid it!In my instructions, I explain to you and understandably...Why keyword research … [Read more...] about 7 fatal keyword optimization mistakes that are costing you your rankings
WordPress SEO, Successful on Google
Being well positioned on Google with your website and being findable for the most relevant search queries is an essential part of any online presence.With the pure expenditure of time and without the direct investment of money, it is possible to make your website prominent on search engines with a good reputation and high-quality content. Search engine optimization or SEO … [Read more...] about WordPress SEO, Successful on Google
A look at social selling: Beware of a dead end
The sales department is regularly plagued by method hype. On the one hand, consultants always need new topics to sell themselves. On the other hand, digital innovations create new opportunities for sales, for which a catchy term for method marketing is usually found quickly. This is how new sales methods are constantly emerging, with which great promises are linked. The current … [Read more...] about A look at social selling: Beware of a dead end