Target groups

When it comes to online advertising, there is hardly a way around Google or Facebook: the two dominate the market as a duopoly. But a number three wants to make them increasingly the title controversial: Amazon.(Illustration: © vectomart, depositphotos.com)The Initial SituationAccording to a survey by British market researcher WARC, global advertising … [Read more...] about The Hidden DNA of Amazon, Facebook, and Google