• Skip to main content
  • Skip to primary sidebar
  • Skip to footer

SwaCash | Internet Marketing News

Latest Updates on Tech, Internet & Digital World

  • Home
  • Digital Marketing
  • Social Media
  • Technology
  • About
  • Contact Us
You are here: Home / News / Snapchat launches connected Lenses to interact remotely

Snapchat launches connected Lenses to interact remotely

May 21, 2021 by Amer Bekic

With Connected Lenses, Snapchat offers the possibility of interacting with several remotely.

Snapchat is once again relying on augmented reality.

Slowly, but surely, Snapchat continues to rise. During the annual Snap Partner Summit, the social network announced to bring together 500 million monthly active users on its platform. Aware of the competition it faces, it has introduced several additional features that will enrich the user experience on the application. Among them, Connected Lenses, augmented reality filters allow people to interact remotely.

Snapchat relies on immersive and collaborative experiences

While it was common to see augmented reality effects on Snapchat, it was previously not possible to use them together. After the Local Lenses, it is the Connected Lenses which are arriving on the application. They allow multiple users to enjoy an augmented reality experience, directly from the platform. The advantage is that they don’t have to be next to each other to enjoy it.

To launch this additional feature, Snapchat has teamed up with Lego. Thanks to this partnership, users can build, together and remote, a Lego kit in augmented reality. The brand continues its seduction operation on the application, while offering new immersive and collaborative experiences.

Beyond bringing alternative ways of having fun, Connected Lenses offer new opportunities for brands. This is because users cannot test their products, but potentially join them. Augmented reality, allowing a user to project himself more easily, also offers purchasing possibilities. This new format could therefore become essential in brand strategies.

Thus, introducing this new tool allows Snapchat to take a further step forward in terms of innovation, in particular thanks to augmented reality. It stands out a little more from its competitors by also trying to offer a new face to e-commerce, particularly since the takeover of Screenshop. To continue its momentum, the application also announced a fresh pair of Spectacles glasses.

Filed Under: News, Social Media

Primary Sidebar

E-mail Newsletter

More Articles

Three Tweets related to EtherRock sales

Not one not two, Three digital pet rock cliparts sell for $600K each

August 22, 2021 By Amer Bekic

PolyNetwork Hacking Incedence

Hacker who stole $800 Million, now offered a white hat job by its victim firm

August 20, 2021 By Amer Bekic

credit card back panel containing the magnetic stripe

MasterCard announces future without magnetic stripe on the back.

August 17, 2021 By Amer Bekic

Fortune magazine sells its cover art as NFT. Raises 1.3 Million dollars

August 14, 2021 By Amer Bekic

Bored Ape Yacht Club Token 3749

This bored ape pic just sold for 1.29 Million dollars!

August 14, 2021 By Amer Bekic

Footer

Search this site

Recent Articles

  • Not one not two, Three digital pet rock cliparts sell for $600K each
  • Hacker who stole $800 Million, now offered a white hat job by its victim firm
  • MasterCard announces future without magnetic stripe on the back.
  • Fortune magazine sells its cover art as NFT. Raises 1.3 Million dollars
  • This bored ape pic just sold for 1.29 Million dollars!

Browse Topics

  • Blogging (164)
  • Content Marketing (7)
  • Cryptocurrency (5)
  • Digital Marketin (4)
  • Digital Marketing (333)
  • E-commerce (122)
  • Google (195)
  • Google Ads (24)
  • Marketing (166)
  • News (344)
  • Seo (74)
  • Social Media (43)
  • Technology (27)
  • Uncategorized (82)
  • WordPress (22)

Tags

Amazon Android Apple Apple Watch Artificial Intelligence B2B Bitcoin Blogging China Content Content Marketing Coronavirus Cryptocurrency Cybercriminals cybersecurity Digital Digital Marketing Facebook Gaming Google Increase Sales Instagram Intel internet strategy iOS 15 iPhone iPhone 12 IPhone 13 Make Money Marketing Microsoft Nvidia Online Marketing Samsung Science Search engine optimization Seo SEO optimization by content Social Media Social networks Technology TikTok Twitter Windows 11 YouTube

© 2019–2025 · SwaCash.com